One of the things we love about User Hook is getting to talk with other app developers and marketers. These conversations help us to see the issues that they face and how User Hook can help them. It also gives us great ideas on how User Hook can be made even better.
Today we are launching two new features to User Hook that have come up in a lot of our discussions: app events and Net Promoter Score prompts.
Many developers use Events inside their apps to track user progress and gain better understandings on how the app is being used. Often after an event occurs, developers want to display a message to the user or show them a quick survey. While this was possible in User Hook, it wasn’t the easiest thing to do. So we decided to make it easier.
Starting with Version 2 of our SDK, every time your app fetches hook points from our servers, a new event name parameter is required. This way you can easily assign a hook point to fire after an event occurs in your app.
Another area that a lot of people have asked us about is Net Promoter Score prompts. In the past, you could create a survey with your own NPS question, but that was a little cumbersome.
So another addition to Version 2 of our SDK is a new Net Promoter Score Hook Point. This new hook point displays the NPS rating question and stores the user’s response. All user responses are summarized in the User Hook Admin page where you can easily see the calculated NPS Score and associated feedback.